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Al Massar  -  Our Emiratisation Program


Al Massar

We Build Careers

Emiratisation is an initiative by the United Arab Emirates. Its goal is to help more Emirati nationals succeed and progress in their careers in both the public and private sectors.

Al Massar is our Emiratisation Program, and it’s the path to a meaningful, fulfilling career at Ali & Sons Group. The focus of the program is growth — we want to give our Emirati team members the means to develop their skills, discover themselves, and constantly improve.

The goal is not just to give back to our Emirati community, but also to guide our associates to be the best they possibly can be — for themselves, their families, our group, and the country of the UAE as a whole, both now and in the future. Al Massar is all about personal career development, passing down experience and wisdom to a new generation.

The program involves training UAE nationals over 12 months in various departments of Ali & Sons, allowing them to gain valuable experiences, build lasting skills, and put their learning to use in the real world. We will show our Emirati team members how to apply and develop their competitive skills and achieve success and recognition in the private sector.

If you are a UAE National, please send your CV to

Our Emiratisation program recruiter will contact you with exciting career options.